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May 09, 2007
Niche Website - Wedding Gifts
Besides the convenience of shopping from home, one thing the Internet has brought to our doorstep is very specialized niche shops that would have a hard time surviving in a large mall or strip shopping center. So when you are thinking about creating your website idea, think niche marketing. On the internet, even the smallest niche can reach millions of potential customers that 10 years ago would have been out of your reach.
I recently searched around for a good friend that will be getting married this summer and needs to find appropriate gifts for the members of the wedding party. I found a great example of a well done niche website called Groomsmen.com that specifically sells wedding gifts and groomsmen gifts. If you ever arranged a wedding you know that time can be very limited. So a niche website like Groomsmen.com, which offers both information and a wide variety of specialized wedding gifts, will allow precious time to be saved on the most important parts of a wedding – the members wedding party.
Once you get one niche website going well why stop there? This web marketer also has other related niche sites that sell cufflinks and bridesmaid gifts. Many website models can be turned into multiple sites with very little effort. The great advantage of doing more than one website is that if one of your sites is not doing well at a certain time of the year, perhaps another site will pick up the slack.
Posted by Idea Man at May 9, 2007 12:30 PM