Kresge Library News: April 2008 Archives

April 23, 2008

Materials for Medical Devices

A new database, Materials for Medical Devices, is now available to the entire UM community. This database brings to your desktop a comprehensive and authoritative set of mechanical, physical, biological response, and drug compatibility properties for the materials and coatings used in medical devices.

Use this database to find information on materials used in cardiovascular or orthopedic medical devices and the device manufacturers.


April 03, 2008

MarketingCharts.com

MarketingCharts.com,is a great free web site that provides all kinds of charts related to marketing, advertising and publishing. Data is gathered from a variety of sources, such as Neilsen, Forrester, eMarketer and Hitwise, and turned into easy to read charts focused primarily on the online advertising world.

A core set of 'Top 10' charts, most of which are updated monthly, cover online retailing, advertising spending by medium and industry. The data for these charts is available for download into Excel. Some of these core charts include:

The site also includes articles about newly released marketing research in the major media categories of television, print, radio, direct, interactive, and outdoor.