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November 29, 2006
Another Apple Blog
Zune Who???
According to many financial analysts, look right here, Microsoft's new Zune music player should not instill any fear in Apple, Inc. this holiday season. Debuting on November 15, 2006, there has not been much customer interest in the new player. Zune has also not been receiving many recommendations from retailers (only about 8% recommend the Zune while 75% recommend the iPod). Another sad note in the Zune deathspiral, many retailers don't even know what the Zune is. Currently, the Zune directly competes with the 30Gb video iPod, and currently, according to Deutsche Bank analyst Chris Whitmore "[the 30Gb iPod] appear to be immune to the Zune." Finally, the reviews of the Zune, something that could possibly boost Zune's sales, have been less than good.
In an earlier blog, our group chose to write about the Zune. many of us, including myself, thought that the Zune could at least rival the iPod for the holiday season. Mainly, I personally felt this way because normally Microsofts puts out a good product. However, we were sadly mistaken. Prior to its debut, the Zune received alot of hype, mainly by Microsoft. After Nov. 15, the "Zune balloon" had a slow leak in it. The week following its debut, the Zune only ranked 7th, among other MP3 players currently on the market. Microsoft made a valiant effort to gain some market share in the MP3 industry; however, many companies (Samsung, Apple, SanDisk) have already had many years of experience in this field. Overall, I was disappointed with the Zune. Based upon the hype it received, it turned out to be a flop. Yay for Apple!!!
Drumroll...and the Zune...
But wait, it looks just like the iPod, only not as cool...
Posted by cheek at November 29, 2006 11:03 AM