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August 13, 2007
Now that is Marketing
Ordered a sample of Folgers coffee today on the web. When I filled out the form, I had the option of adding this offer to my blog!
Now while I am not keen on selling out (I am much more of a Lavazza coffee man myself, I am really interested in the incorporation of the peer to peer marketing from blogs. It's almost like they are building a mouth-to-mouth or blog-to-blog marketing campaign and making it easy in the meanwhile.
But since the net result is free coffee, I guess I will pander myself. Sounds like a bumper sticker "Will lower ethics for coffee"
Here it is:
Posted by cseeman at August 13, 2007 06:40 AM