February 07, 2006
Incentives to review
IgoUgo is (apparently) a popular travel review site (I found it mentioned in the NYT article linked in my preceeding entry).
They offer to pay incentives to people who post reviews: "Go Points" they will redeem for gift cards, frequent flier miles (natch!), etc, from Amazon, iTunes, and others. Here's a screen shot (in case they change it or take it away):
Posted by jmm at February 7, 2006 08:21 AM